100 years for BMW Group means 100 years of forward thinking, Vikram Pahwa
By Sheela Mamidenna The youngest of the German cars in India, BMW, is fighting back to reclaim its leadership position in India. With its new Indian President and the company’s ‘power to lead’ strategy, BMW India recently launched the newest version of its luxury sedan, the 5 series, on June 29. Locally produced at the BMW Plant Chennai, the all-new BMW 5 Series will be available in diesel and petrol variants at all BMW dealerships across India from 1 July 2017 onwards. With the official implementation of GST on July 1, BMW is hopeful that it will make a strong comeback in India in a segment that accounts for less than 2% in the passenger vehicle market. With BMW, MINI and Motorrad, the BMW ...
BMW Motorrad begins operations in India
The Dollar Business Bureau BMW Motorrad, the motorcycle subsidiary of luxury German auto major BMW, has officially begun its operations in India. Earlier, the firm was operating in the country with importers who had retail outlets in New Delhi and Mumbai. “We see a tremendous potential in this country and we are pleased to introduce BMW Motorrad as a part of the Indian subsidiary of BMW Group,” said Dimitris Raptis, Head of Region - Asia, China, Pacific, South Africa, BMW Motorrad said in a release. Presently, the two-wheeler arm of BMW is in the process of establishing a network of dealers and a team in India with Shivapada Ray already being appointed as the Head of the company. Initially, the company will set up dealerships ...
BMW rolls out 50,000th car from Chennai unit
The Dollar Business Bureau Germany’s luxury car manufacturer BMW has rolled out its 50,000th car made in its Chennai plant, the company said in a statement on Thursday. The rolled out car was an all-new BMW 7 Series that was launched at the Auto Expo 2016. The model has received huge response from the luxury car enthusiasts. It boasts of futuristic technologies that include Touch Command System, Wireless Charging, Sky Lounge and Remote Control Parking. Jochen Stallkamp, Managing Director of the BMW Plant Chennai, announced the roll-out of the 50,000th car locally manufactured at BMW Plant Chennai. Each BMW that is locally made is of the same international standard followed anywhere else in the world. In order to boost the ‘Make in ...
